How NetMidas Helped QASH Scale with LATAM Talent
Empowering growth through end-to-end nearshore hiring for a fast-scaling fintech.
In the competitive fintech sector, assembling the right personnel can make or break a company's expansion trajectory. QASH, a stablecoin-based neobank enabling Latin American businesses and individuals to manage cross-border payments and access USD accounts, faced a pressing need: recruiting top-tier professionals swiftly without sacrificing quality.
NetMidas provided the answer.
The Challenge: Scaling a Global Team Rapidly
When QASH commenced its expansion phase, CEO Boris Spiwack recognized that securing senior talent in Latin America presented both significant opportunity and considerable difficulty. The company aims to empower Latin American freelancers, digital nomads, and remote workers to earn in dollars through its secure and accessible financial platform.
Previously, QASH relied on manual recruitment — posting positions on LinkedIn and leveraging personal connections. This methodology proved inefficient, inconsistent, and rarely surfaced the caliber of candidates required.
Simultaneously, QASH operated within one of Latin America's fastest-expanding fintech sectors. In 2024, the company launched in Colombia featuring a USDC-linked card in partnership with Visa, engineered to help users in economically unstable regions access stable digital dollars. This expansion demanded leadership capable of matching that velocity.
Across the global technology sector, organizations confront comparable obstacles: elevated U.S. salary demands, protracted hiring timelines, and intensified competition for skilled professionals. For QASH, the solution emerged from looking southward to Latin America.
The Solution: Strategic Partnership with NetMidas
QASH selected NetMidas, a nearshore staffing firm that has supported U.S. organizations in constructing high-performance teams across Latin America since 2006.
NetMidas delivered a comprehensive hiring framework, overseeing all components from job description formulation through candidate identification, evaluation, interviewing, legal arrangement, and integration. The organization specializes in matching clients with bilingual, culturally congruent specialists operating within overlapping time zones, enabling expedited integration and teamwork.
Boris Spiwack, QASH's CEO, stated: "NetMidas helps us with the entire hiring process, drafting job descriptions, building strong candidate pipelines, and getting our roles in front of the right people. For a startup like ours, they've been absolutely critical."
Within several weeks, NetMidas secured essential personnel, including a marketing director, CTO and co-founder, and senior backend engineer. Every addition brought the competencies, perspective, and direction QASH required for sustained expansion.
The Results: Superior Talent, Accelerated Hiring, Cohesive Teams
What originated as a tactical recruitment approach developed into an enduring alliance founded on dependability and measurable outcomes. Through NetMidas, QASH converted its talent acquisition procedure into a competitive strength.
- 50% faster time to hire relative to conventional recruiting approaches
- 100% of key roles filled inside the intended schedule
- Notable cost advantages while preserving candidate excellence
- Improved retention and participation, resulting from shared principles and synchronous cooperation
Spiwack commented: "NetMidas has become our go-to partner for building strong teams in LATAM. They just work."
For QASH, these accomplishments represent far more than streamlined hiring. They demonstrate profound resonance with the company's objective — empowering Latin American specialists to operate internationally while QASH advances financial democratization via blockchain and stablecoin infrastructure.
About QASH
QASH, established by Boris Spiwack and Gerson Lynch, functions to democratize USD access throughout Latin America. Leveraging USDC stablecoins, QASH furnishes accounts, payment cards, and cross-border transaction capabilities facilitating freelancers and enterprises to engage globally. The Colombian expansion partnership with Visa signified a pivotal advancement in penetrating emerging marketplaces.
About NetMidas
Since its founding in 2006, NetMidas has connected U.S. enterprises with exceptional technology and business specialists throughout Latin America. The firm delivers comprehensive nearshore staffing capabilities, including recruitment, contractual administration, compensation processing, and organizational supervision.
With nearly twenty years of operational history, NetMidas maintains recognition as an established collaborator for enterprises and startups pursuing rapid scaling with accomplished specialists demonstrating strong communication, cultural compatibility, and real-time engagement with American teams.
Ready to Scale with Top LATAM Talent
Construct your subsequent high-impact organization with NetMidas and undergo frictionless recruitment from Latin America's premier specialists. Connect with the company to investigate methods for expanding more expeditiously, methodically, and effectively.